Samples

Advertising:

HP SaucePackaged Goods: HPEntice readers with an attention-getting headline and an easy recipe that encourages purchase View: Advertisement

TELUS Alberta Science CentresTelecom/IT: TELUSAnnounce that TELUS is the major sponsor of two science centres and provides solutions for education stakeholders View: Advertisement

Direct Mail:

Citizens Bank of CanadaFinancial: Citizens BankAnnounce the arrival of a radically new way of banking View: Envelope | Letter | Brochure (front) | Brochure (sample page)

Sun NewspaperMedia: Toronto SunEncourage recipients of the jam-packed Sunday edition to add the Saturday edition to their subscription View: Envelope (teaser) | Envelope (address) | Reveal | Spread

Choice Hotels CanadaHospitality: Choice HotelsIntroduce corporate travel buyers to Choice Hotels Canada, informing them that there is a way to purchase travel in the depths of the 2009 recession. Outstanding response from day one. View: Box | Contents

Web:

TELUS StartupIT/Business: TELUSAct as a trusted adviser, providing entrepreneurs with information, advice and links that will help when starting a new business. View: Welcome | Planning | Marketing

Royal Bank Loan CentreFinancial: RBC Loan CentreEnable clients to learn more about the different kinds of credit available to them, and to choose and apply for the appropriate loan View: Page 1 | Page 2 | Page 3 | Page 4

Case Studies:

Nexient/EPCOREducation: Nexient/EPCORDemonstrate how Nexient, a Global Knowledge Company, helped a large organization educate its employees and build a large pool of expert leaders. View: Page 1 | Page 2

Blair Smith, RealtorIT: TELUS/Blair Smith, RealtorDemonstrate how TELUS solved real life business challenges for a small business client View: Page 1 | Page 2

Email:

TELUS Business One bundleIT: TELUS Business One bundleTwo variations of a message, one to highly connected small business owners, the other to business owners who don’t care much about technology and just want the ability to spend time working with their customers View: Version 1 | Version 2

Government:

Ministry of Education, Government of OntarioGovernment of Ontario: Ministry of EducationCreate awareness of the Student Success program and get service clubs to display the take-one stand and Guide View: Cover Letter | Information Sheet

Ministry of Economic Development and TradeMinistry of Economic Development and TradeDevelop, research and write an ongoing newsletter promoting Ontario as a prime location for American companies to build and staff new contact center developments View: Page 1 | Page 2 | Page 3 | Page 4

Not for Profit:

UNICEFUNICEFRaise money for needy kids View: Letter

Healthcare Products:

GavisconOver the Counter: GavisconCreate awareness and sales of Gaviscon through a newsletter that provides information of interest to users View: Page 1 | Page 2

Copyright Stephen Tannenbaum 2009 | Copywriter, Toronto | Designed by Adrian Ellison | Navigation